Best Business and Marketing Automation Tools for Startups
Being an entrepreneur or running a startup is a challenge in itself. There are so many tasks involved in it such as business operation, customer communication, marketing, and financing that one can’t do all by himself without any assistance. Furthermore, there are also a few startups who cannot hire separate specialists or teams to get any of these tasks done. In such a case, business and marketing automation tools come to the rescue!
Walk through this list of some of the great tools that can help startups and small businesses meet their needs:
SalesHandy is a suite of powerful tools so you don’t need to switch from one application to another, you get everything at one place. It has been built for increasing the productivity of every professional. It is used by sales professionals, HR recruiters, bloggers, marketers, freelancers, realtors, and more. Some of its features include:
- Auto follow-up
- Mail merge
- Email tracking
- Document tracking
Manage all your social media in one place with Hootsuite. Right from finding prospects to serving your customers, it helps you do everything with your social media. It makes reporting, managing, scheduling, and finding social media content easily. You can also keep your social presence active 24/7 and save your time by scheduling hundreds of your social media posts across all your social accounts.
Go beyond email marketing with true marketing automation from Active Campaign. It consists of all the tools such as for messaging, sales CRM, marketing automation, and email marketing that you need to grow your business and make meaningful connections. Some of its features include:
- Machine learning
- Subscription forms
- Site and event tracking
- Site messages
- Email segmentation
Hubspot is a service, sales, and marketing software that helps your business grow without any compromises. It offers a full stack of software for customer service, sales, and marketing, with a completely free CRM at its core. Free Hubspot CRM lets you track, organize, and build better relationships with customers and leads, while the marketing software helps you grow traffic, run complete inbound marketing campaigns at scale, and convert more visitors.
Connect your apps and automate your workflows with Zapier. It moves information between your web apps automatically so that you can concentrate on the things that are most important to you. All you need to do is link your web apps with just a few clicks, pass information between your workflows and apps called Zaps, and build processes faster without any coding required.
Outreach is a market-leading sales engagement platform that makes your team a revenue-driving machine. It is more than just a software that drives efficient growth with every interaction. It is a single platform that drives effectiveness and efficiency sales development and marketing. It also provides you with insights and intelligence to optimize customer engagement throughout the customer lifecycle.
Automate your business and marketing processes with Sales Autopilot. A platform where no coding is required, all you need to do is choose what describes best the way you sell your services or products and Sales Autopilot will show you a few ways as to how automation can help you out. Some of its features include:
- Real multi-channel communication
- Automate pretty much anything
- Easy integrations
- Customer support at your service
- Start simple and automate better with advanced features
Clerky is the easiest way for startups and businesses to get their legal paperwork done safely. It just doesn’t provide forms to you but goes far beyond that so that you can get everything done with full confidence and get back to building your company. The software has got everything that a startup needs, right from foundation to fundraising to hiring. Just as your startup starts growing, Clerky would be beside you to help you keep everything organized and to do the paperwork safely.
See your customers in full color with Drip. It is an ECRM that has been built for more sales. It helps you seamlessly integrate every aspect of your business and see it all in one place. Its visual workflow builder helps you automate marketing so that you can simplify your sales funnel, and design comprehensive email campaigns. Some of its features include:
- Native integrations
- Automation workflows
- Tags, events, and custom fields
- Content customization
- Custom conversion tracking
Vero is an email platform for custom-focused teams. It enables marketing, product, and engineering teams to design data-driven communications for a personalized customer experience. Features:
- Model your custom data
- Manage your email workflows
- Capture customer data and events
- Deploy and track campaigns
These automation tools are indeed a great way to streamline your business and to become more efficient with your work. Hope the curation helps you all! Which one’s your favorite? Also, if I have missed any other important automation tool, then do let me know in the comments section below. 🙂